I would venture to guess that on a survey of bucket lists, publishing a book would rank in the top 10%, probably somewhere near running a marathon (which I am yet to do!). My bucket list was no different. I’ve always loved reading, writing, learning and consuming. And so,…
Founders, don’t fail because you overlooked these simple things
As you no doubt know In a high growth startup there’s tonnes going on. It’s super easy to forget a lot of things – especially as CEO or Founder. I wanted to use this post for some simple quick wins that have helped me over the past decade. This…
4 Predictions for the future of advertising and digital marketing
I’ve always been fascinated with advertising; specifically, digital marketing. I think it’s due to the intersection in which it sits — part mathematics, part art, part communication. Plus, who doesn’t get that warm fuzzy feeling when you push a campaign live and start seeing people hit your website or…
Founding a tech startup when you don’t code
The volume of inbound questions I get from founders is great 🤘 it has given me enough to material to write about for the next month — hopefully you find the topics I’m writing about helpful. If so, please do reach out and let me know. One question that…
Grads – 7 must know things before joining a startup
In the run up to launching my latest 10 Minute Guide 🚀 “Your first startup job 😬“, I wanted to post some general thoughts on things you need to know before you join a startup. As for the book, it covers everything from the basics of how to identify the…
Forbes Under 30 Summit in Boston
At the end of the month I’ll be heading to Boston, USA 🇺🇸. As I was in Forbes 30 Under 30 this year, I got invited to the #Under30Summit. “With more than 7,000 attendees, six content tracks at iconic locations like Faneuil Hall and MIT, an Under 30 Village…
Startup founders, is your CAC under control?
Customer acquisition cost is the lifeblood of a startup It literally makes or breaks you. To get more technical, the holy grail of startups is to get to positive unit economics. If you go into a funding pitch with positive unit economics; the VC’s first question will be —…
The tokenisation of everything
Tokenisation, is probably one of the most genuinely disruptive technologies this year, perhaps even this decade. I wanted to use this post to jot down a few of my thoughts ahead of launching my next 10 Minute Guide 🚀 on the topic of.. you guessed it, the blockchain, tokenisation, initial…
Jab, jab, jab, right hook – list of essential strategies for startups
I didn’t intentionally set out to copy GaryVee’s book title; but with the McGregor Mayweather fight tonight I wanted to put up a quick post relating to strategy for startups, and the post title seemed fitting. Strategy is inherently important to a startup’s survival; too many founders just blindly…
What photography has taught me
The alarm went off, it was still dark. I rolled over to see the time. 4:45am. Perfect. My favourite time of the day. I love mornings — it’s a time when I can just plug in, no distractions, be my most creative, navigate my thoughts clearly and simply enjoy the…